New55 FILM Resumes after Production Halt
Gen 2 material to begin shipping within a week
Ashland, MA, February 24, 2016: Production of New55 PN "Generation 2" film has started after suspension of hand coating processes forced a temporary production halt. The shut down resulted in a shortage of New55 PN film products and delays in shipments. Hand coating of the “receiver sheet” which has consumed over 50% of available labor and resources, has been suspended. Machine coating using a prototype in-house coater has started. Hand assembly of film packs will continue, possibly at a slightly increased rate. The transition period is necessary as parallel operation of both hand coating and machine coating is not feasible due to limited staff availability, and will continue over the near term until the new methods are qualified.
About “Generation 2”
New55 PN is a positive-negative instant film that produces a print and a large format negative using an integrated assembly that contains a development pod and lightproof layers that permit “darkroomless” exposure and processing. Over the course of the first six months of New55 PN production, which has yielded over 20,000 units (packs), much has been learned about the consistency and stability of the sensitive materials and developers over time. Beginning today with Generation 2, the external date code will show the specific date of production so that monitoring of changes and inventory management can be more easily accomplished. The date code will now appear in the product label and will follow the ISO year/month/day standard. Immediately noticeable improvements will include the consistency of the machine-coated receiver sheet, which will have a smoother finish, and incremental improvements in a number of other areas over time.
About shelf life
Accumulated data on shelf life is limited due to the relatively short time the product has been in production and the limited availability of accelerated aging data. For this reason a recommended shelf life average can only extend as far as existing aged production, which is now just over 6 months. Users should refer to the manufacturing date as a guide to the age of the product.
New55 PN, Atomic-X 4x5 sheet film, 1SHOT ready loaded sheet film, and R5 MONOBATH DEVELOPER together form a core offering of new, post-digital large format materials that can be used and processed without a darkroom, opening the door to many new and established photographers who are enthusiastic about the resurgence of analog films and equipment. Visit http://new55.net